FIRST LINE DECISION LABS
Privacy Policy

Effective Date: 2026

First Line Decision Labs ("FLDL," "we," "our," or "us") respects your privacy and is committed to protecting the personal information you provide when interacting with our website and services.

This Privacy Policy explains what information we collect, how we use it, how we protect it, and your choices regarding your information.

1. Information We Collect

Depending on how you interact with FLDL, we may collect information including:

Information You Provide

  • Name

  • Company or organization name

  • Email address

  • Phone number

  • Job title

  • Information submitted through our intake forms

  • Documents or files you voluntarily provide

  • Communications sent to us by email

Automatically Collected Information

When visiting our website, we may automatically collect:

  • IP address

  • Browser type

  • Device information

  • Pages visited

  • Time spent on our website

  • Website usage analytics

  • Cookies and similar technologies

2. How We Use Your Information

We use your information to:

  • Evaluate engagement requests

  • Provide Decision Snapshot Reviews and Strategic Decision Reviews

  • Communicate regarding your engagement

  • Deliver completed advisory reports

  • Send invoices and payment confirmations

  • Improve our services and website

  • Respond to customer support requests

  • Maintain business records

  • Comply with applicable legal obligations

3. Confidentiality

FLDL understands that many engagements involve sensitive business or personal decisions.

Information submitted through our intake process is treated as confidential and used solely to evaluate, prepare, and deliver advisory services.

We do not sell or rent your personal information.

4. Internal Analytical Tools

To support research and structured decision analysis, FLDL may use analytical software and artificial intelligence-assisted tools as part of its internal workflow.

All final analyses, conclusions, recommendations, and deliverables are reviewed and issued by First Line Decision Labs.

5. Information Sharing

We do not sell personal information.

We may share limited information only when necessary to operate our business, including with trusted service providers. These providers receive only the information reasonably necessary to perform their services.

We may also disclose information when required by law.

6. Data Security

We use commercially reasonable administrative, technical, and organizational safeguards designed to protect the information entrusted to us.

While we strive to protect your information, no method of electronic transmission or storage can be guaranteed to be completely secure.

7. Data Retention

We retain client records, communications, intake materials, and completed deliverables only as long as reasonably necessary for:

  • Providing services

  • Maintaining business records

  • Future engagements

  • Legal and regulatory compliance

8. Cookies

Our website may use cookies and similar technologies to improve website functionality, understand visitor activity, and enhance user experience.

Most browsers allow you to disable cookies through your browser settings.

9. SMS Communications

If you voluntarily provide your mobile phone number and consent to receive text messages, FLDL may send SMS messages related to:

  • Engagement confirmations

  • Payment notifications

  • Project status updates

  • Delivery notifications

  • Administrative communications

Message frequency varies depending on your engagement.

Message and data rates may apply.

Reply STOP to opt out of future SMS messages.

Reply HELP for assistance.

SMS consent is not shared with third parties or affiliates for marketing purposes. We only send SMS messages to users who voluntarily provide a mobile phone number and explicitly opt in through our intake form.

10. Marketing Communications

If you choose to subscribe to future newsletters, educational updates, or marketing communications, you may unsubscribe at any time using the instructions included in those communications.

FLDL does not send unsolicited marketing messages.

11. Your Rights

Depending on your location and applicable law, you may request to:

  • Access your personal information

  • Correct inaccurate information

  • Request deletion of certain information

  • Withdraw consent where applicable

Requests may be submitted using the contact information below.

12. Third-Party Websites

Our website may contain links to third-party websites.

FLDL is not responsible for the privacy practices or content of those external websites.

13. Children's Privacy

FLDL's services are intended for adults and business professionals.

We do not knowingly collect personal information from children.

14. Changes to This Privacy Policy

FLDL may update this Privacy Policy periodically.

The most current version will always be posted on this website with an updated Effective Date.

15. Contact Us

If you have questions regarding this Privacy Policy or our privacy practices, please contact:

First Line Decision Labs

Email: advisory@firstlinedecisionlabs.com

Website: www.firstlinedecisionlabs.com